Henry Repeating Arms, a longtime New Jersey company that is one of America’s leading firearms manufacturers and the world leader in the lever-action category, has announced it is consolidating all of its operations in Wisconsin.
According to a press release announcing the move, Henry is transferring all of its Bayonne, New Jersey, manufacturing operations to its newly expanded state-of-the-art headquarters in Rice Lake, Wisconsin, and two additional facilities in nearby Ladysmith, Wisconsin. The company is also set to close on a third Ladysmith facility in mid-summer 2025.
This strategic transition accommodates the need for increased production capacity and better supports the company’s future growth driven by innovative firearms design.
Anthony Imperato, founder and CEO of Henry Repeating Arms, said the move benefits the company in several different ways.
“We are putting all of our eggs in one basket, the Wisconsin basket, because it makes us more efficient, more productive, and allows for more collaboration amongst our design and engineering teams, all while sustaining and enhancing Henry’s solid reputation for quality,” Imperato said. “With about 400,000 square feet of cutting-edge manufacturing operations in four facilities within minutes of each other, Henry Repeating Arms is well positioned for its next chapter.”
According to Andrew Wickstrom, president of Henry Repeating Arms, planting its flag firmly in the state of Wisconsin solidifies Henry Repeating Arms’ commitment to American craftsmanship in the heart of the Midwest and underscores the company’s relentless pursuit of enhancing the quality of its offerings.
“This transition allows us to double down on what we do best—making world-class rifles, shotguns and revolvers right here in the heart of America,” Wickstrom said. “Our Wisconsin operations have been essential to our success for a long time, and now it is the cornerstone of our bright future.”
Henry Repeating Arms has played a principal role in the increased consumer demand for American-made lever-action rifles, a platform the company has been committed to since its founding. As the company introduces new, innovative lever-action rifles and expands into other segments, its increased capacity in Wisconsin will accelerate speed to market, streamline distribution and enhance quality control to effectively meet the needs of today’s and tomorrow’s firearm enthusiasts, competitors, hunters and collectors.
The company traces its roots back to Benjamin Tyler Henry, inventor of the original Henry Rifle back in 1860. During the Civil War, the Henry Rifle gave a single man the firepower of a dozen marksmen armed with muzzle-loading muskets.
In fact, in Major William Ludlow’s account of the Battle of Allatoona Pass, he credited the Henry with troops’ success.
“What saved us that day was the fact that we had a number of Henry rifles,” Major Ludlow wrote. “This company of 16 shooters sprang to the parapet and poured out such a multiplied, rapid and deadly fire, that no men could stand in front of it, and no serious effort was made thereafter to take the fort by assault.”
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